I am an Internet web leader (strategy-design-market) and live in Madrid, Spain. I specialise in usability, social platform, web 2.0 and online marketing. I am the founder of some outstanding Start-ups about web 2.0 and my work has featured in CNN+ (TV), ElPaís (Spanish leading newspaper), ElMundo (Spanish web news based leader), Redes & Web 2.0 (book), The 21st century MBA (book), PcActual (Pcmagazine), ReadWriteWeb, and many others.

I´m creative in marketing, global advertising and specialized in internet and social networks. I am an expert in Social Media and building modern company structures and teams like adiemusVGF LTD or ElitAd.
I studied Economics at the University of Malaga and University of U.N.E.D in Madrid. I have also worked in public relations and communication techniques.
I have experience in political campaigns (strategies, coordination, press reports, conferences and meetings).

I have worked as an Investment Manager in the hedge fund fields. I have extensive experience in credit and securitized finance strategies, specificallly in the due diligence department of Private Investment in Public Equity (PIPE) funds that are focused on providing financing to technology start-up companies.
I am a specialist in evaluating campaigns on social media marketing ROI and in marketing 2.0.
I have a Bachelors degree with merit in Law and Economics at University San Pablo Ceu, and currently I am in the second level of European Financial Advisors accreditation.

My experience in Business Development and Sales spans several years in different companies. Soon after obtaining a Psychology & Social Studies degree in the UK, I was appointed Operations Manager of the Alfa Group Commodities Department in Gibraltar. Since then I have set up companies in the audiovisual, property investment and internet fields. Recently, I have established a commercial joint venture with Editorial Prensa Iberica for TV product distribution.